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145 questions found · practise this subject as a set Show 20 · 50 per page
#QuestionSubject and topicDifficulty
61 A written news statement that an organisation sends to newspapers and channels is called a Mass Media/Mass Communication
Public relations and media management
Easy
62 A magazine published by a company for its own employees to share news and achievements is a Mass Media/Mass Communication
Public relations and media management
Easy
63 In the RACE model of public relations, the letter "E" stands for Mass Media/Mass Communication
Public relations and media management
Medium
64 Which statement correctly contrasts public relations with advertising? Mass Media/Mass Communication
Public relations and media management
Medium
65 A company wants to improve its image among residents near its factory, who complain about pollution. Which PR… Mass Media/Mass Communication
Public relations and media management
Hard
66 In crisis communication, an organisation should ideally speak through Mass Media/Mass Communication
Crisis management and the PRO
Easy
67 Which is a typical responsibility of a Public Relations Officer? Mass Media/Mass Communication
Crisis management and the PRO
Easy
68 Why is replying "no comment" usually a poor choice during a crisis? Mass Media/Mass Communication
Crisis management and the PRO
Medium
69 Preparing a crisis plan and selecting a crisis team should be done Mass Media/Mass Communication
Crisis management and the PRO
Medium
70 A food company finds that one batch of its product may be contaminated. Which response best reflects good cri… Mass Media/Mass Communication
Crisis management and the PRO
Hard
71 A storyboard is prepared during which stage of TV production? Mass Media/Mass Communication
TV production process
Easy
72 Adding background music and on-screen titles to recorded footage is part of Mass Media/Mass Communication
TV production process
Easy
73 The person mainly responsible for the budget and overall management of a TV programme is the Mass Media/Mass Communication
TV production process
Medium
74 To show a character's tears in detail, a director would most likely use a Mass Media/Mass Communication
TV production process
Medium
75 Arrange these tasks in the correct order: (P) editing the footage, (Q) writing the script, (R) recording the … Mass Media/Mass Communication
TV production process
Hard
76 A programme in which contestants answer general knowledge questions to win prizes is a Mass Media/Mass Communication
Programmes, formats and audiences
Easy
77 The evening time slot when television viewership is highest is called Mass Media/Mass Communication
Programmes, formats and audiences
Easy
78 A continuing family drama that runs for hundreds of episodes on weekday evenings is best classified as a Mass Media/Mass Communication
Programmes, formats and audiences
Medium
79 A channel showing only cartoons and educational programmes for school-age children is an example of Mass Media/Mass Communication
Programmes, formats and audiences
Medium
80 Why do television ratings influence the type of programmes channels produce? Mass Media/Mass Communication
Programmes, formats and audiences
Hard