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#QuestionSubject and topicDifficulty
4151 In the lead "Heavy rain flooded parts of Guwahati on Monday after a cloudburst", the phrase "after a cloudbur… Mass Media/Mass Communication
Reporting and editing
Medium
4152 Which headline follows common newspaper headline style best? Mass Media/Mass Communication
Reporting and editing
Medium
4153 Space on a page suddenly shrinks and a sub-editor must shorten a hard news story within seconds. Why does the… Mass Media/Mass Communication
Reporting and editing
Hard
4154 The short text placed below a news photograph that explains it is called a Mass Media/Mass Communication
Photojournalism
Easy
4155 A series of photographs arranged to tell one complete story, such as a day in the life of a fisherman, is cal… Mass Media/Mass Communication
Photojournalism
Easy
4156 Which caption is most suitable for a news photograph of flood relief work? Mass Media/Mass Communication
Photojournalism
Medium
4157 A photographer digitally removes a person from a news photo to make the scene look more dramatic. This is mai… Mass Media/Mass Communication
Photojournalism
Medium
4158 A photojournalist covering a crime involving a minor decides not to show the child's face. The best justifica… Mass Media/Mass Communication
Photojournalism
Hard
4159 Freedom of the press in India is derived from which constitutional provision? Mass Media/Mass Communication
Media laws and ethics
Easy
4160 Copying another writer's article and publishing it under one's own name is called Mass Media/Mass Communication
Media laws and ethics
Easy
4161 A candidate pays a newspaper to print favourable stories about him that appear as normal news reports without… Mass Media/Mass Communication
Media laws and ethics
Medium
4162 A newspaper prints false claims that damage a shopkeeper's reputation. Legally, this printed form of defamati… Mass Media/Mass Communication
Media laws and ethics
Medium
4163 Which situation best justifies a sting operation by a news channel? Mass Media/Mass Communication
Media laws and ethics
Hard
4164 In the AIDA model of advertising, the letter "D" stands for Mass Media/Mass Communication
Advertising concepts and process
Easy
4165 Which feature is essential to the definition of advertising? Mass Media/Mass Communication
Advertising concepts and process
Easy
4166 A toothpaste brand claims it is the only one that strengthens enamel overnight and builds all its ads around … Mass Media/Mass Communication
Advertising concepts and process
Medium
4167 An ad ends with "Call now to book your free trial class". Which stage of the AIDA model does this line mainly… Mass Media/Mass Communication
Advertising concepts and process
Medium
4168 A viewer complains that a television ad makes a false health claim. Which Indian body deals with such complai… Mass Media/Mass Communication
Advertising concepts and process
Hard
4169 A government advertisement urging people to wear helmets while riding two-wheelers is an example of Mass Media/Mass Communication
Functions, types and forms of advertising
Easy
4170 Short, low-cost advertisements grouped under headings such as "Jobs" and "Property" are called Mass Media/Mass Communication
Functions, types and forms of advertising
Easy
4171 In a film, the hero repeatedly drinks a clearly visible brand of cola, though no ad break is shown. This form… Mass Media/Mass Communication
Functions, types and forms of advertising
Medium
4172 A new animated film and a fast-food chain run a joint campaign in which meal boxes carry film characters and … Mass Media/Mass Communication
Functions, types and forms of advertising
Medium
4173 A company that cannot advertise a restricted product instead heavily advertises music CDs and soda under the … Mass Media/Mass Communication
Functions, types and forms of advertising
Hard
4174 A planned series of related advertisements with a common theme, run over a period to meet set goals, is called Mass Media/Mass Communication
Advertising campaigns
Easy
4175 Testing an advertisement on a small group of consumers before releasing it widely is called Mass Media/Mass Communication
Advertising campaigns
Easy
4176 In media planning, the number of different people exposed to an advertisement at least once is its Mass Media/Mass Communication
Advertising campaigns
Medium
4177 Which step should come first when planning an advertising campaign? Mass Media/Mass Communication
Advertising campaigns
Medium
4178 A campaign for a new budget mobile phone aimed at college students in small towns uses only expensive English… Mass Media/Mass Communication
Advertising campaigns
Hard
4179 A written news statement that an organisation sends to newspapers and channels is called a Mass Media/Mass Communication
Public relations and media management
Easy
4180 A magazine published by a company for its own employees to share news and achievements is a Mass Media/Mass Communication
Public relations and media management
Easy
4181 In the RACE model of public relations, the letter "E" stands for Mass Media/Mass Communication
Public relations and media management
Medium
4182 Which statement correctly contrasts public relations with advertising? Mass Media/Mass Communication
Public relations and media management
Medium
4183 A company wants to improve its image among residents near its factory, who complain about pollution. Which PR… Mass Media/Mass Communication
Public relations and media management
Hard
4184 In crisis communication, an organisation should ideally speak through Mass Media/Mass Communication
Crisis management and the PRO
Easy
4185 Which is a typical responsibility of a Public Relations Officer? Mass Media/Mass Communication
Crisis management and the PRO
Easy
4186 Why is replying "no comment" usually a poor choice during a crisis? Mass Media/Mass Communication
Crisis management and the PRO
Medium
4187 Preparing a crisis plan and selecting a crisis team should be done Mass Media/Mass Communication
Crisis management and the PRO
Medium
4188 A food company finds that one batch of its product may be contaminated. Which response best reflects good cri… Mass Media/Mass Communication
Crisis management and the PRO
Hard
4189 A storyboard is prepared during which stage of TV production? Mass Media/Mass Communication
TV production process
Easy
4190 Adding background music and on-screen titles to recorded footage is part of Mass Media/Mass Communication
TV production process
Easy
4191 The person mainly responsible for the budget and overall management of a TV programme is the Mass Media/Mass Communication
TV production process
Medium
4192 To show a character's tears in detail, a director would most likely use a Mass Media/Mass Communication
TV production process
Medium
4193 Arrange these tasks in the correct order: (P) editing the footage, (Q) writing the script, (R) recording the … Mass Media/Mass Communication
TV production process
Hard
4194 A programme in which contestants answer general knowledge questions to win prizes is a Mass Media/Mass Communication
Programmes, formats and audiences
Easy
4195 The evening time slot when television viewership is highest is called Mass Media/Mass Communication
Programmes, formats and audiences
Easy
4196 A continuing family drama that runs for hundreds of episodes on weekday evenings is best classified as a Mass Media/Mass Communication
Programmes, formats and audiences
Medium
4197 A channel showing only cartoons and educational programmes for school-age children is an example of Mass Media/Mass Communication
Programmes, formats and audiences
Medium
4198 Why do television ratings influence the type of programmes channels produce? Mass Media/Mass Communication
Programmes, formats and audiences
Hard
4199 Writing for radio is often described as writing for the Mass Media/Mass Communication
Writing for radio
Easy
4200 Which sentence is best suited to a radio news script? Mass Media/Mass Communication
Writing for radio
Easy